The Digest: The birth of Twitter autoplay, the death of mX and the rising machine
All the news that’s fit to click. Week of 15th June, 2015.
MAN VS. MACHINE What the Machines Can and Can’t Do for Your Content Marketing - In the modern workforce, there’s been a constant conflict between humans and machines. For decades, we’ve been replacing the former with the latter, often with far (sometimes exponentially) better results.TALKIN' ABOUT NEXT GENERATION15 Mind-Blowing Stats About Generation Z - While many marketers still struggle to figure out the Millennials, a new generation—Generation Z—is growing up behind the scenes.PLAN FOR SUCCESS17 Things That Belong in Your Editorial Planner - Naturally, how you lay out, share and access your planner depends a lot on personal preference. But regardless of how it looks, an editorial planner should include all of the following fields, at a minimum...DEADLY RELEVANTmX could have stayed relevant if it dropped the ‘commuter paper’ mentality - When mX was challenged to innovate or die by the rise of digital, Ben Lilley asks why death was chosen over innovation.TWITTER JOINS THE GANGTwitter Finally Rolls Out Auto-Play Video - Twitter is officially rolling out ads that will play automatically in a user’s timeline, taking on the dominant forces in online video advertising — Google and Facebook.SWITCHING OFFWhy Staying Connected at All Hours Is a Bad Thing - If you're one of those bosses who micromanages employees from a distance all day, you're a miserable failure.THE MILE HIGH CLUBThe World's 10 Best Airlines Have Been Announced for 2015 - The World Airline Awards, the aviation industry's night of nights, the Oscars and the Golden Globes rolled into one for the mile-high crowd were held this week, honouring the best carriers world-wide.